
We aim to please. Here are some of the great testimonials we’ve had from clients and agencies we’ve worked with.
PruHealth
“With Metro we were able to integrate our advertising messages intelligently throughout the title and to develop an independent and engaging look at taking care of your health – this resulted in increased awareness and sales enquiries.”
Stephen Rowe, PruHealth
O2
“The Metro 4 page feature really gave the O2 Mobile Model Search a kick-start, it seemed to snowball from there. It was a truly unique mix of editorial and product information, tightly targeted and perfectly positioned to our core audience of young, fashion conscious people.”
Melanie Doctors, O2

Get Safe Online
“This competition was an important part of a successful launch campaign, allowing us great access to our key target demographics. The results exceeded our expectations.”
Nick Barron, Get Safe Online Account Team Director for Endelman
Yahoo! Answers
“We know Metro readers are heavy internet users at work and 80% more likely than the average adult to be online between 9-12 every day. Using Metro, we were able to tell them about Yahoo! Answers on their way to work – minutes before they went online. Reaching millions of adults in this way, 5 days a week, meant Metro was the perfect launch partner for Yahoo! Answers.”
Joe Molony, Carat
Vodafone
“We set out to bring to life the concept of working smarter so as not to miss the best parts of your day – the thought that underpins Vodafone’s excellent TV ad. At the heart of this launch campaign is Metro who offers us not only access to our key target audience but also imaginative ways of bringing the project to life – all encouraging the hard working British public to better control their working day using mobile data solutions.”
Andrew Lloyd, Associate Director OMD UK
Casino Royale
“Metro was in a unique position to be able to capture commuters’ attention, not only with the headline of a sensational holiday prize but more importantly, provide tremendous exposure for the Casino Royale launch on DVD and Blu-Ray High Definition, with impactful front cover and editorial coverage. Metro played a key role in our launch campaign and helped achieve strong awareness week one of release and unprecedented month one sales.”
Darren Goode, Marketing Director Sony Pictures Home Entertainment
Xbox 360
On a significant day in the gaming world, we needed to showcase the portfolio of Xbox 360 games available to the gaming community across Europe. Metro provided a broad reach of existing and potential gamers and agreed to a truly remarkable project which allowed us to run some daring formats and help achieve outstanding awareness results.”
Dan Pimm, Universal McCann
Sure
“This activity with Metro added further sales and awareness to a vitally important hard launch for Sure for Women. Metro enabled us to drive awareness as well as understand the ‘Incredible women’ activation idea. The combination of promotions, special features and sampling complimented the other activity very well.”
Tom Phillips, Performance Mindshare
Jack Daniels
We asked Metro for a mechanic that would catch the attention of busy readers using the Jack Daniel’s calendar and specially designed wrapping paper. By using tip-on postcards, Metro fulfilled the brief and ensure everyone know Jack was celebrating Christmas.”
Deena Brown, Jack Daniel’s Regional Brand Manager
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