Urbanites are early adopters of new products and brands; thus makes them a perfect audience for new product launches and sampling. Metro’s Brand To Hand is a way of getting your product in the hands of your target audience first thing in the morning - when they are at their most receptive.

Brand To Hand can also add a 3rd dimension to any press campaign. Metro can distribute up to 125,000 samples a day to commuters at mainline stations across the UK, ensuring your product goes directly into the hands of a highly receptive audience.

Our package includes coverage in Metro; in the form of an advertisement announcing the activity, to drive awareness of your promotion.

Brand To Hand is not restricted to product distribution. We can create stunts at station sites to add drama and public engagement to any in-paper activity you may be running. Even if you’ve not got a product to give away, we can come up with some great ideas and source them for you. Let us get creative and add a wow factor to your campaign!

Click here to see how much this costs.

To see how Metro can dramatise your brand please contact Alison Sugden or call 020 7651 5284