Overview

Want to go one step further and create your very own book for our readers? Working with publishers like Rough Guides and Lonely Planet, we can produce a useful and relevant book for your brand and do just that.

Metro Rough Guide

We know urbanites like travelling and therefore created our ‘Experience Series’ – special edition Rough Guides featuring ideas of what to see and do around the world. They’re as open to new brand communication as they are to new experiences and discovering new places, so guide books have a genuine and long-lasting appeal for them.

So far we have produced three Metro Rough Guides: ’50 Great Travel Experiences’, ’51 Great American Experiences’ and ’50 Great European Experiences’. Every Rough Guide we do is merchandised in London mainline stations (up to 100,000 copies). Highlights from the book are then reproduced in a 4 page feature inside the paper and every reader can also download a copy of the book from our website; multiplying the number of people who will see your brand.

Through Metro’s unique relationship with Rough Guides, the Metro editorial team can work with you and your brand to create a book on almost any topic.

You can visit the Rough Guide website at www.roughguides.co.uk

To see how Metro can create your brand book please contact contact Alison Sugden or call 020 7651 5284