Overview

Agencies and marketers have long been focused on engaging audiences rather than advertising to them. So when we wanted to explain to everyone why Metro is so great at engaging consumers and the science behind it, we enlisted the help of Johnny Ball.

Johnny’s talent for explaining ideas and concepts in a totally engaging way is well known and so, we invited our client and agency friends to see Johnny live in action.

Watch the show

Great consumer engagement is a combination of 4 elements. Watch Johnny explaining each of these to our studio audience by clicking on the links below for some of the show’s highlights.